Product Designer / UX UI Diego Alejandro
Diego Alejandro
Nicolás Martínez
Transforming complex problems into intuitive, human-centric, and scalable digital experiences.
Curiosity Empathy Vision
Strategy Method Precision
Impact Creativity
Passion Detail Listening Constancy
Blending imagination and strategy to build digital products that connect people with real solutions.
Selected Projects
Product Design · Design System
Genera Digital
Brand ecosystem and web platform. A strategic redesign to scale the agency's digital identity and service offering.
Research UX · Cultural Web
Paradisini – Exposición digital
Digitizing heritage. An immersive experience that transforms a historical exhibition into an interactive web narrative.
CRO & UX Strategy · E-commerce
IX Comercio – E-commerce UX & CRO
Data-driven optimization. Redesigning purchase flows and UX auditing to maximize conversion across multiple online stores.